Hey Babes, I’m Adena, the CEO and Wig Artist of 24K The Brand, LLC. I am a 25-year-old mother of a 2-year-old boy and a current cosmetology student at Paul Mitchell The School Orlando. Hair has been a staple in my life since my teen years but I had no idea how far I could really go with my talents. Nonetheless, I still attended the University of Central Florida and graduated with my Bachelor’s Degree in IDS.
After thousands of dollars spent I still ended up rerouting back to my passion, uplifting women in self-worth, confidence, and beauty. I have taken the last few years to nurture my craft and I am learning new things every day. My clients are my greatest treasure and I am continuously grateful for the ones who have let me learn and grow while practicing my craft with them. This brand is my livelihood and I recently decided to bet on myself, so here I am a full-time entrepreneur, building the foundation for a brand that surpasses just one area of beauty through hair.